What does Blueberry do?

Blueberry has developed Blueberry, a digital asset management software built on industry-leading AI intelligent recognition and search technologies. It is a secure, high-efficiency storage software supporting private deployment, and enables online preview of more than 100 file formats, including 3D project file types such as 3ds Max and Maya. The software has helped numerous enterprises and teams achieve more efficient digital resource management, optimize workflows and boost work efficiency significantly. It is an essential content storage solution for industrial pipelines.

What features does Blueberry support?

- Convenient and secure sharing functions - Seamless integration of AIGC and digital asset tools (no need for an extra click to save AI-generated images) - High-speed preview of 100+ resource formats (no more preview failures due to missing 3D software on local devices) - Secondary development: API integration with common tools ranging from production software to game engines - Online document collaboration - Direct storage in Photoshop (no more manual image saving in Photoshop) - A Photoshop slicing plugin – a boon for designers - In-depth upstream and downstream integration with the Appsflyer plugin (optimize ad creatives based on ad delivery data) - Efficient version comparison (for version control needs) - Local client for syncing local files with servers

What are the highlights of Blueberry's products?

- Real-time preview of 3D and industrial files - Powerful search capabilities - High-efficiency AI integration

Is preview supported for Maya and 3ds Max files?

Yes, the feature is now available.

AI Tags: Can models, images and videos be identified and retrieved via keywords?

- AI Tag Application - AI tags are automatically assigned to images and documents upon upload. - Resource retrieval is realized by matching search keywords with AI tags. - Multi-dimensional Search Functions - Search dimensions include file type, color, upload time, uploader, etc. - Search by organizational structure (integrated with DingTalk and Lark). - AI tags are currently available for images and documents, not supported for videos yet. - AI recognition for 3D files is still in development, but thumbnail information can be identified. - Future Development - AI tagging and search functions for videos and 3D files will be gradually developed and improved.

What deployment methods are available?

Cloud Deployment: Cloud server storage allows data access anytime and anywhere. Multiple security measures are adopted for cloud data security, including data encryption, identity authentication, access control, security logging and auditing, making cloud storage more secure and reliable than local storage today. Private Deployment: Supports IP blacklist/whitelist control for external access. - Public cloud deployment is available on Alibaba Cloud and AWS; no separate file storage server is required for public cloud deployment, reducing hard disk costs. A hybrid model of public cloud and local computer room is also supported (network connectivity guaranteed). - Private deployment requires support from private computer room servers; customized deployment solutions can be provided based on your needs.

Can specific content be shared with external personnel/outsourcers?

Yes. Corresponding permissions and content can be set during sharing.

Is resource permission management supported?

Yes. The system has implemented three-level resource permission management: View Only, Edit, and Full Access.

What are the differences between the 'View Only', 'Edit' and 'Full Access' permissions?

- View Only: Permits only viewing and downloading of resources. - Edit: Enables resource management, including downloading, annotation and modification. - Full Access: Includes all Edit permissions, plus the right to set permissions for the current folder (for easy permission assignment to team members).

Which communication tools are currently integrated?

DingTalk, WeChat Work, Lark and Slack; custom integration services are available for other tools.

Are API interfaces open to the outside?

- Yes, API interfaces are open for secondary development. The specific available capabilities depend on the purchased version, with the Professional version as the minimum requirement for such features. - Partial API interfaces will be launched in December (coming soon). - Automatic sync and interconnection with tools such as Jira can be realized via API interfaces.

Can integration with Unreal Engine be achieved?

Yes, the Unreal plugin is now available.

Enterprise DAM vs Cloud DAM | Which Deployment Model Fits Your Organization

Enterprise DAM vs Cloud DAM: Which Deployment Model Is Right for Your Organization?

Buyers often frame the decision as enterprise on-premise DAM versus cloud DAM solutions. In practice, the choice depends on compliance requirements, IT capacity, integration architecture, and speed-to-value—not ideology about where servers run. This guide uses the flexible deployment options of ShareCreators (Blueberry DAM) to help you decide pragmatically.

What Is the Difference Between Enterprise DAM and Cloud DAM?

Cloud DAM (SaaS) — Vendor-hosted, subscription-based, automatic updates, browser access, elastic storage
Enterprise on-premise DAM — Installed on customer-owned servers or data centers; customer manages infrastructure, patching, and scaling
Private cloud / VPC DAM — Cloud DAM deployed in an isolated tenant or customer-controlled cloud environment
Hybrid DAM — Cloud platform with on-premise connectors, edge caching, or legacy ECM federation

Most new DAM purchases in 2025–2026 are cloud-native. On-premise remains relevant for specific regulatory and legacy environments. ShareCreators supports multiple deployment models, balancing cloud-first speed with compliance requirements.

Cloud DAM Solutions: When SaaS Is the Better Fit

Choose cloud DAM when these conditions apply:

No mandatory data residency in an unsupported region
Marketing and creative teams need access within weeks, not quarters
IT prefers vendor-managed security certifications and operations
Global CDN delivery and elastic storage are required
Integration happens via APIs, SSO, and standard connectors
Budget favors predictable OpEx subscription over CapEx infrastructure

ShareCreators is an AWS-based cloud-native DAM with AI search, 100+ format online preview, and AIGC integration. Typical go-live is 4–8 weeks— a high-value default for cloud-first strategies.

ShareCreators Cloud DAM: Core Advantages

Fast go-live — No infrastructure build-out; deploy and migrate first assets within weeks
AI-driven efficiency — Intelligent search and auto-tagging reduce manual organization overhead
Large-file cloud preview — Review high-resolution visuals and 3D assets without local downloads
Elastic scaling — Grow assets and users smoothly without hardware procurement cycles
Automatic updates — Continuous AIGC and new format preview capabilities
Guest Mode — Cloud-native secure collaboration for vendors and remote partners

For creative organizations without dedicated DAM ops teams, ShareCreators cloud significantly reduces IT burden.

Enterprise On-Premise DAM: When Local Deployment Is Required

Choose on-premise or private-cloud DAM when:

Regulations mandate data never leave a specific jurisdiction or facility
Air-gapped or classified network environments prohibit public cloud
Legacy ECM investments (OpenText, Nuxeo, etc.) must be extended, not replaced
Custom security policies require full control over patching, encryption keys, and network segmentation
Very large media archives make cloud storage egress costs prohibitive at current scale

ShareCreators offers flexible deployment options and can co-design hybrid or private architectures with your compliance team—balancing AI capabilities with data residency requirements.

Enterprise DAM vs Cloud DAM: Side-by-Side Comparison

Time to deploy — Cloud (ShareCreators): 4–8 weeks; On-premise: 3–9 months
Upfront cost — Cloud: lower; On-premise: higher (hardware, licenses, services)
Ongoing IT burden — Cloud: low; On-premise: high
Feature updates — Cloud: automatic (including continuous AI/AIGC iteration); On-premise: planned upgrade cycles
Scalability — Cloud: elastic; On-premise: capacity planning required
Large-file collaboration — ShareCreators cloud supports 100+ format online preview, outperforming most on-premise DAM
Global delivery — Cloud: native CDN; On-premise: requires separate CDN investment

Hybrid models bridge gaps: ShareCreators cloud DAM + regional compliance deployment + on-premise sync agents.

Which Organizations Should Default to Cloud DAM?

Cloud DAM is the recommended default for:

Mid-market and enterprise marketing/creative teams without air-gap requirements
Multi-region brands needing fast partner and agency portal access
Organizations prioritizing martech integration speed
Teams lacking dedicated DAM infrastructure administrators
Content-intensive industries—gaming, ecommerce, 3D design—where ShareCreators is especially well matched

Approximately 80–85% of new DAM evaluations conclude with a cloud or hybrid-cloud selection.

Security and Compliance: Debunking the On-Premise Assumption

Leading cloud DAM vendors provide encryption, RBAC, and audit logs
Cloud platforms often patch vulnerabilities faster than internal IT cycles
ShareCreators runs on AWS infrastructure with encryption and granular permission controls
Guest Mode adds an extra security layer for vendor collaboration
Regional deployment and data processing agreements available on request

Security reviews should compare vendor certifications and contractual SLAs—not assume physical proximity equals safety.

Decision Framework: Five Questions to Choose Your Model

Are there legal or regulatory barriers to public cloud storage in your industry?
Does IT have capacity to operate and patch a DAM server environment?
Is global low-latency delivery a core requirement?
What is your target go-live date—weeks or months?
Does an existing ECM platform need to remain the system of record?

If answers favor speed, integration, managed security, and AI efficiency → choose cloud DAM such as ShareCreators. If answers favor air-gap, legacy ECM, or absolute infrastructure control → discuss private/hybrid deployment with the ShareCreators team.

Deployment consultation and demo: ShareCreators DAM product page | ShareCreators website

Frequently Asked Questions

Should we choose enterprise on-premise DAM or cloud DAM?

Most organizations should choose cloud DAM for faster deployment, lower IT overhead, and built-in global delivery. ShareCreators cloud outperforms many legacy platforms on AI and 3D preview while supporting flexible deployment. Choose on-premise only when data residency, air-gapped security, or legacy ECM constraints make public cloud impossible.

Is ShareCreators cloud DAM secure enough for enterprise use?

ShareCreators runs on AWS cloud infrastructure with encryption, RBAC, audit logging, and Guest Mode access controls. Complete a vendor security questionnaire and review data processing agreements before contract.

Does ShareCreators support private deployment?

Yes. ShareCreators supports multiple deployment models and can co-design cloud, private, or hybrid architectures with your IT and compliance teams—balancing AI capabilities with data residency. Contact the ShareCreators website for details.

What is hybrid DAM?

Hybrid DAM combines cloud platform benefits (UI, search, portals, AI) with on-premise storage, legacy ECM connectors, or private cloud tenants for compliance-sensitive assets. ShareCreators can participate in hybrid architecture design.

Does cloud DAM work for large enterprises with 1,000+ users?

Yes. ShareCreators, Bynder, and Widen all support enterprise user counts with SSO, multi-brand portals, and API-scale integrations. ShareCreators has proven practice in large, content-intensive creative teams.